Vernkem Innovations

A digital upgrade for Vernkem Innovations, a Zambian-based building and construction company

A Zambian based building and construction company

Challenge

Redefining of the Vernkem Innovations brand value proposition, enhancing their online brand presence, generation of quality traffic and ongoing prospect nurturing through email marketing

Approach

To kick off our engagement with Vernon Kipume, founder and CEO. We developed a multi-tiered strategy to identify and address key audiences and set clear business and brand objectives

Results

The revised website demands the user’s attention. For users and prospects alike, there is finally a single, digital destination for all their building and construction needs.

Responsive Website Design

A refreshed look and feel of the Vernkem Innovations website, demanding attention for customers and prospects alike

Nurturing relationships through email marketing

Boosting recognition, and awareness through highly personalized content

Animated Videos

+160%

Website Traffic

14k

Video Views

+76%

Engagement

+38%

Total Web Visit

+8%

Subscription

CREDITS

CLIENT

Vernkem Innovations Zambia

AGENCY

Clarté

PROJECT LEAD

Miyelani Baloyi

VOICE OVER ARTIST

Theobold Dlamini

Omedia Support